Aawas Yojana Appoints Ms. Pratibha Negi as Customer Journey Manager to Deliver Seamless Home-Buying Experience on iOS & Android Apps

Aawas Yojana, India’s trusted housing technology platform, today announced the appointment of Ms. Pratibha Negi as Customer Journey Manager. This move strengthens the company’s mission to make buying, renting, or investing in homes as simple as a few taps on the Aawas Yojana mobile app, available on both iOS and Android.

Consumer-First Roadmap for App Users

In her role, Ms. Negi will focus on making the Aawas Yojana journey faster, smoother, and more user-friendly for app customers across India.

Key consumer-centric goals for the next year include:

• 1 Million New App Downloads on iOS & Android.
  
• 20% Faster Property Search through AI-powered recommendations.
  
• Simplified Digital Onboarding so users can verify documents and book homes in just minutes.
  
• 24×7 Assisted Support integrated inside the app for instant guidance.
  
• Improved Ratings & Reviews targeting 4.8/5 App Store score through superior service.
  
• Gamified Trust Features like verified property badges, loyalty rewards, and referral bonuses to encourage community sharing.
  

Leadership Endorsements

Mr. Raj Chaudhary, Director – Global Expansion at Aawas Yojana, said:

“The future of housing is mobile-first. With Pratibha Negi leading our customer journey, we aim to make our app the most trusted digital companion for every Indian family searching for a home.”

Mr. Rahul Pathak, Director – Partnerships & Alliances at Aawas Yojana, added:

“Trust and transparency begin with the customer journey. With Pratibha onboard, Aawas Yojana will not only grow downloads but also create lifelong app users who find housing simplified.”

Ms. Pratibha Negi’s Vision

“I want every user who downloads the Aawas Yojana app to say, ‘This made my housing journey easier.’ My focus will be on intuitive design, instant support, and emotional connection so that home seekers trust Aawas Yojana as their first choice.”

With its mobile app available on Android and iOS, citizens can explore residential homes, plots, and commercial spaces starting with investments as low as ₹5,000.

Media Contact: Ms. Pratibha Negi  Customer Journey Manager, +91 6399921916

Last Updated on: Wednesday, August 20, 2025 6:14 pm by Ankur Srivastava | Published by: BUSINESS SAGA TEAM on Wednesday, August 20, 2025 6:14 pm | News Categories: Brand Post

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