Top 10 SaaS Startups for Software in india
India’s SaaS startup ecosystem is vibrant and rapidly evolving, with several standout companies making significant contributions to the global software industry. Companies like Zoho Corporation and Freshworks lead with comprehensive business software solutions spanning CRM, customer support, and more. Chargebee and Druva offer critical services in subscription management and cloud data protection respectively, while Postman revolutionizes API development and testing. These startups exemplify India’s prowess in delivering innovative SaaS solutions across diverse domains, reinforcing the country’s position as a hub for technological innovation and software excellence on a global scale.
1. Zoho Corporation
Known for its comprehensive suite of business software applications, including CRM, project management, and collaboration tools. Zoho Corporation is a renowned software-as-a-service (SaaS) company based in India, recognized for its comprehensive suite of business applications. Founded in 1996 by Sridhar Vembu and Tony Thomas, Zoho offers a diverse range of software solutions including CRM, project management, HR management, and collaboration tools. Known for its affordability, flexibility, and user-friendly interfaces, Zoho serves over 60 million users globally, catering to businesses of all sizes across various industries. Zoho’s commitment to innovation and customer-centric approach has positioned it as a leading player in the SaaS market, empowering organizations worldwide to enhance productivity and streamline operations effectively.
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Company Name | Zoho Corporation |
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Founded | 1996 |
Founders | Sridhar Vembu, Tony Thomas |
Headquarters | Chennai, India |
Website | www.zoho.com |
Industry | SaaS, Software |
Key Products | – Zoho CRM<br>- Zoho Projects<br>- Zoho Mail |
Technologies | Cloud Computing, AI |
Target Audience | Businesses of all sizes |
Global Reach | Over 60 million users worldwide |
Mission | To provide affordable, powerful, and integrated SaaS solutions to empower businesses globally. |
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2. Freshworks
Provides customer engagement software, including customer support, CRM, and marketing automation solutions. Freshworks is a prominent software-as-a-service (SaaS) company headquartered in Chennai, India. Founded in 2010 by Girish Mathrubootham and Shan Krishnasamy, Freshworks specializes in customer engagement software, offering solutions that include customer support, CRM, and marketing automation. The company serves over 250,000 businesses globally, ranging from startups to large enterprises, with a reputation for user-friendly interfaces and robust functionality. Freshworks’ commitment to innovation and customer-centricity has positioned it as a leader in the SaaS market, empowering businesses to enhance customer relationships and operational efficiency.
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Company Name | Freshworks |
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Founded | 2010 |
Founders | Girish Mathrubootham, Shan Krishnasamy |
Headquarters | Chennai, India |
Website | www.freshworks.com |
Industry | SaaS, Customer Engagement Software |
Key Products | – Freshdesk (Customer Support Software)<br>- Freshsales (CRM Software)<br>- Freshservice (IT Service Management)<br>- Freshchat (Messaging and Chat Software) |
Technologies | Cloud Computing, AI |
Target Audience | Startups, SMEs, Large Enterprises |
Global Reach | Over 250,000 businesses worldwide |
Mission | To provide innovative, easy-to-use software solutions that empower businesses to deliver exceptional customer experiences. |
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3. Chargebee
Offers subscription management and recurring billing solutions for SaaS and subscription-based businesses. Chargebee is a leading subscription management platform that simplifies recurring billing for subscription-based businesses. Founded in [Year], Chargebee helps businesses automate subscription billing, invoicing, and revenue management processes. The platform supports various billing models and integrates seamlessly with popular payment gateways, CRM systems, and other business tools. Chargebee caters to a wide range of industries including SaaS, e-commerce, and media, enabling businesses to scale their subscription operations efficiently.
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Company Name | Chargebee |
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Founded | Year |
Founders | Names |
Headquarters | Location |
Website | www.chargebee.com |
Industry | SaaS, Subscription Management |
Key Products | – Subscription Billing<br>- Invoicing<br>- Revenue Management |
Technologies | Cloud Computing, API Integration |
Target Audience | SaaS, E-commerce, Media |
Global Reach | Worldwide |
Mission | To simplify subscription billing and revenue management, empowering businesses to scale their subscription operations effortlessly. |
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4. Postman
Specializes in API development and collaboration platform, helping developers design, test, and manage APIs more efficiently. Postman is a collaborative platform for API development that simplifies the process of designing, testing, and managing APIs. Founded in 2014 by Abhinav Asthana, Abhijit Kane, and Ankit Sobti, Postman offers a user-friendly interface and a comprehensive suite of tools that streamline API workflows. It is widely used by developers and teams to accelerate API development, automate testing, and collaborate effectively. Postman supports both individual developers and enterprise teams, helping them deliver high-quality APIs more efficiently.
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Company Name | Postman |
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Founded | 2014 |
Founders | Abhinav Asthana, Abhijit Kane, Ankit Sobti |
Headquarters | San Francisco, USA |
Website | www.postman.com |
Industry | API Development |
Key Products | – Postman Platform<br>- Postman API |
Technologies | API Testing, Collaboration Tools |
Target Audience | Developers, Teams, Enterprises |
Global Reach | Worldwide |
Mission | To simplify API development and accelerate collaboration among developers and teams worldwide. |
Vision | To be the leading platform for API development, enabling seamless integration and automation across the software development lifecycle. |
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5. CleverTap
Provides a customer engagement and retention platform that helps businesses analyze user behavior and deliver personalized experiences. CleverTap is a leading customer engagement and retention platform that helps businesses analyze user behavior and deliver personalized experiences across mobile apps and websites. Founded in [Year], CleverTap provides powerful analytics, segmentation, and campaign orchestration tools to drive user engagement, retention, and monetization. The platform leverages AI and machine learning to optimize marketing strategies and enhance customer lifetime value for companies globally.
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Company Name | CleverTap |
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Founded | Year |
Founders | Names |
Headquarters | Location |
Website | www.clevertap.com |
Industry | Customer Engagement, Marketing Technology |
Key Products | – Analytics and Segmentation<br>- Campaign Management<br>- Personalization |
Technologies | AI, Machine Learning, Big Data |
Target Audience | Mobile Apps, Websites |
Global Reach | Worldwide |
Mission | To empower businesses with actionable insights and personalized engagement strategies to drive growth and customer loyalty. |
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6. Druva
Offers cloud data protection and management solutions for enterprises, focusing on backup, disaster recovery, and data governance. Druva is a prominent provider of cloud data protection and management solutions, catering to enterprises for backup, disaster recovery, and data governance. Founded in 2008 by Jaspreet Singh, Milind Borate, and Ramani Kothandaraman, Druva enables organizations to securely backup, manage, and recover data across endpoints, data centers, and cloud workloads. The company leverages cloud-native technologies to deliver scalable and efficient data protection, helping businesses streamline operations and ensure compliance with data regulations.
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Company Name | Druva |
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Founded | 2008 |
Founders | Jaspreet Singh, Milind Borate, Ramani Kothandaraman |
Headquarters | Location |
Website | www.druva.com |
Industry | Cloud Data Protection, SaaS |
Key Products | – Druva inSync (Endpoint Backup)<br>- Druva Phoenix (Cloud Backup)<br>- Druva Cloud Platform |
Technologies | Cloud Computing, AI, Machine Learning |
Target Audience | Enterprises, SMBs |
Global Reach | Worldwide |
Mission | To redefine data protection and management with cloud-native solutions that empower organizations to safeguard their data effectively. |
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7. BrowserStack
Provides a cloud-based platform for automated testing of web and mobile applications across various devices and browsers. BrowserStack is a cloud-based platform that enables developers to perform automated and manual testing of web and mobile applications across various browsers, operating systems, and devices. Founded in 2011 by Ritesh Arora and Nakul Aggarwal, BrowserStack supports over 2,000 different browsers and devices, making it a valuable tool for ensuring compatibility and functionality across different environments. The platform is widely used by developers, QA professionals, and enterprises globally to streamline testing workflows and deliver high-quality software products.
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Company Name | BrowserStack |
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Founded | 2011 |
Founders | Ritesh Arora, Nakul Aggarwal |
Headquarters | Location |
Website | www.browserstack.com |
Industry | Software Testing, SaaS |
Key Products | – Automated Testing<br>- Manual Testing<br>- Real Device Cloud |
Technologies | Cloud Computing, Virtualization |
Target Audience | Developers, QA Professionals, Enterprises |
Global Reach | Worldwide |
Mission | To empower developers and QA teams with a scalable platform for comprehensive web and mobile application testing across real devices and browsers. |
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8. Whatfix
Offers a digital adoption platform that helps enterprises enhance user onboarding, training, and support for their software applications. Whatfix is a digital adoption platform that helps businesses onboard, train, and support users to maximize software adoption and productivity. Founded in [Year], Whatfix provides interactive walkthroughs, contextual guidance, and self-help widgets that simplify user interactions with enterprise applications. The platform integrates with various software systems to deliver personalized training and support, empowering employees to effectively navigate and utilize digital tools. Whatfix serves a diverse range of industries, enabling organizations to accelerate digital transformation and improve operational efficiency.
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Company Name | Whatfix |
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Founded | Year |
Founders | Names |
Headquarters | Location |
Website | www.whatfix.com |
Industry | Digital Adoption, SaaS |
Key Products | – Interactive Walkthroughs<br>- Contextual Guidance<br>- Self-help Widgets |
Technologies | AI, Machine Learning, Integration with Software Systems |
Target Audience | Enterprises, SMBs |
Global Reach | Worldwide |
Mission | To enhance user productivity and software adoption through intuitive digital adoption solutions that simplify enterprise application usage. |
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9. Unbxd
Specializes in AI-powered product discovery and recommendation solutions for e-commerce businesses. Unbxd is a leading AI-powered product discovery and recommendation platform designed for e-commerce businesses. Founded in [Year], Unbxd utilizes advanced machine learning algorithms to analyze user behavior and provide personalized product recommendations, search functionalities, and merchandising solutions. The platform helps retailers enhance customer experience, increase conversions, and optimize merchandising strategies through actionable insights and real-time analytics. Unbxd serves a global clientele across various industries, enabling businesses to drive revenue growth and improve customer engagement through intelligent search and recommendation capabilities.
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Company Name | Unbxd |
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Founded | [Year] |
Founders | Names |
Headquarters | Location |
Website | www.unbxd.com |
Industry | E-commerce, AI, Machine Learning |
Key Products | – Product Discovery<br>- Recommendation Engine<br>- Merchandising Solutions |
Technologies | AI, Machine Learning, Big Data |
Target Audience | E-commerce Businesses |
Global Reach | Worldwide |
Mission | To revolutionize online shopping experiences through AI-driven product discovery and recommendation solutions that maximize revenue for e-commerce businesses. |
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10. MindTickle
Provides sales readiness and enablement software that helps sales teams onboard, train, and coach effectively. MindTickle is a leading sales readiness and enablement platform that helps organizations prepare their sales teams with the knowledge, skills, and resources needed to engage effectively with customers. Founded in [Year], MindTickle offers training modules, assessments, coaching tools, and analytics to optimize sales performance and productivity. The platform leverages AI-driven insights to personalize learning paths and improve sales outcomes. MindTickle serves a wide range of industries globally, empowering sales teams to drive revenue growth through continuous learning and development.
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Company Name | MindTickle |
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Founded | [Year] |
Founders | Names |
Headquarters | Location |
Website | www.mindtickle.com |
Industry | Sales Readiness, SaaS |
Key Products | – Sales Training<br>- Assessments<br>- Coaching Tools<br>- Analytics |
Technologies | AI, Machine Learning |
Target Audience | Enterprises, Sales Teams |
Global Reach | Worldwide |
Mission | To empower sales teams with the knowledge and skills needed to drive revenue growth through effective sales readiness and enablement solutions. |
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In conclusion, India’s SaaS startup landscape is thriving, characterized by a diverse array of innovative companies making substantial impacts in the global software industry. From customer engagement and subscription management to API development and cloud data protection, these startups exemplify India’s capability to deliver cutting-edge solutions that meet the evolving needs of businesses worldwide. As these companies continue to innovate and expand their reach, they are not only transforming industries but also solidifying India’s position as a leader in SaaS innovation. With a robust ecosystem and a talent pool renowned for its technical expertise, India is poised to further accelerate the growth and adoption of SaaS solutions globally.
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